The creed of Noritake, i.e. the principles of quality products and co-prosperity from a global viewpoint, provides a basis for consideration for the global environment. Noritake endeavors to develop a clean production process and green products with less environmental impact so as to provide society with products and services that are gentle to people and the environment.

The Noritake Group has laid down environmental protection policies, and by declaring them to society, the Group promises that it proactively promotes environmental protection activities.

1. Establishment of the environmental management system

The Noritake Group recognizes the impact which the Group's business activities and products create on the environment and the Group has therefore established and operates the environmental management system which ensures effective environmental protection.

2. Continuous environmental improvement

The Noritake Group proactively promotes the use of environmentally-conscious ingredients and materials and the development and adoption of environmentally-friendly products and new technologies, through which the Group makes efforts to ensure continuous improvement towards the reduction of environmental burdens.

3. Noritake's voluntary standards

As well as environment-related laws, regulations and agreements, Noritake also adheres to its own voluntary standards which are established as necessary.

4. Step-by-step development

All Noritake Group companies act as one unit in promoting environmental protection activities with a step-by-step approach so as to achieve the agreed aims and goals together.

5. Environmental education and raising awareness

Noritake makes efforts to raise awareness about environmental protection through structured and systematic environmental education programs so that all Noritake staff members can proactively take part in environmental protection as good corporate citizens.

July 1, 2008
Noritake Co., Limited